by DX Marketing | Jan 29, 2020 | Customer Segmentation, Marketing Technology
As consumers, we are bombarded every day with tens of thousands of ads, claims, promises, messages … call them what you will. What they all have in common is a desire to elicit a reaction; a decision to purchase, donate or otherwise behave in a way that helps them...
by DX Marketing | Dec 3, 2019 | Marketing Technology
I’m excited to share that DXM’s analytics journey is now featured on Destination:Insight! We’re a 27-year-old marketing company, and about 4-5 years ago, we began leveraging our clients’ data in the digital space. We built large data warehouses to help our...
by Ray Owens | Sep 24, 2019 | Marketing Technology
Less than an hour into this year’s OpenWorld conference it was clear the buzz and discussion were focused on Oracle’s rollout of its cloud based, self-driving Autonomous Database. The purpose being to allow companies to have access to enterprise level database...
